• 罗汉洋

    管理科学系/副教授

    办公室电话:26535181

教师简介

科学研究

主讲课程

社会服务

媒体报道

2001年6月,毕业于中南大学,获得管理学硕士学位。

2013年4月,毕业于哈尔滨工业大学,获得管理学博士学位。

2001年7月,开始任教于365bet体育比分。

目前主要从事电子商务、信息系统和市场营销的教学与科研工作。


一、主持的研究课题
[1] 主持完成国家自然科学基金项目子课题“电子市场价格演化、信息价值与效率的实证研究”, 2007.1?—2009.12 。
[2] 主持完成教育部人文社会科学研究规划基金项目“B2C电子商务中消费者信任的影响因素、作用机制及其演化路径的实证研究”(项目编号:12YJA630085),2012.3?—2016.11.21 。
[3] 主持完成广东省哲学社会科学“十二五”规划一般项目“电子商务中消费者信任的影响因素、作用机理及动态演化”(项目编号:GD11CGL05),2011.12-—2016.10.21 。
[4] 主持完成广东省普通高校人文社会科学研究一般项目“网上消费者信任的影响因素的实证研究”(项目编号:2012WYXM_0051),2012.9—2015.1.22 。
[5] 主持完成广东省高校现代教育技术“151工程”项目“基于网上资源利用的《电子商务概论》教学改革试验研究”(项目编号:GDC036),2004.10—2007.4 。
[6] 目前正在主持深圳市教育科学“十三五”规划2016年招标课题“高校创新研究短课的小组合作探究教学模式的行动研究”(项目编号:ybzz16003),2016.11.24-


二、主要学术论文:
[1] Hanyang Luo, Yanan Yu, Wei Huang, Jianmin Liang, Li Yang. Empirical Research on the Influencing Factors of Consumers' Trust Transfer from Offline to Online Channel, Proceedings of The 14th International Conference on Service Systems and Service Management, 2017.6. (EI检索号:20173604119463)
[2] Hanyang Luo, Yanan Yu, Wei Huang, Zhiwei Cai, Yun Chen. Impact of Service Recovery Quality on Consumers' Repurchase Intention: the Moderating Effect of Customer Relationship Quality, Proceedings of The 14th International Conference on Service Systems and Service Management, 2017.6. (EI检索号:20173604119467)
[3] 罗汉洋, 马利军, 任际范, 陆强. B2C电子商务中消费者信任演化及其性别差异的跨阶段实证研究[J]. 系统管理学报, 2016,25(3):484-497.
[4] Luo Hanyang, Lu Qiang. Empirical Research on the Evolution of Consumers’ Trust in B2C E-business in China, Advances in Information Sciences and Service Sciences (EI源期刊),2012, 4(20): 640-648. (EI检索号:20124715702061)
[5] Hanyang Luo, Xinwei Han, Yanan Yu, Shunyu Wang. An Empirical Study on the Effect of Consumer Complaints Handling on Consumer Loyalty, Proceedings of The 13th International Conference on Service Systems and Service Management, 2016.6. (EI检索号:20163702808696)
[6] Hanyang Luo, Yanan Yu, Xinwei Han, Yanhua Zhang. The Effect of Online Shops' Unexpected Services on Customer Citizenship Behaviors, Proceedings of The 13th International Conference on Service Systems and Service Management, 2016.6. (EI检索号:20163702808697)
[7] Hanyang Luo, Xinwei Han, Yanan Yu. The Impact of Website Quality on User Loyalty through Perceived Value and Commitment, Proceedings of The 13th International Conference on Service Systems and Service Management, 2016.6. (EI检索号:20163702808492)
[8] Luo Hanyang, Wang Jingjing, Han Xinwei, Zeng Dandan. The impact of filler interface on online users' perceived waiting time, Proceedings of The 12th International Conference on Service Systems and Service Management, 2015.06.(EI检索号:20154801624940)
[9] Luo Hanyang, Han Xinwei, Wang Jingjing, Liu Lijiao. The moderating effect of perceived quality of logistics services and gender in the relationship between trust, satisfaction and repurchase intention in E-commerce,Proceedings of The 12th International Conference on Service Systems and Service Management, 2015.06,(EI检索号:20154801624940)
[10] Luo Hanyang, Wang Jingjing, Bi Ying. Empirical research on consumers' intention to purchase online. Proceedings of the 11th International Conference on Service Systems and Service Management, 2014.06 (ISTP检索号:000347907600165)
[11] Luo Hanyang, Wang Jingjing, Lin Xudong. Empirical research on consumers' initial trust and gender differences in B2C e-business. Proceedings of the 11th International Conference on Service Systems and Service Management, 2014.06. (ISTP检索号:000347907600164)
[12] Luo Hanyang, Ma Lijun. Empirical research on consumers' post-transaction general trust in B2C E-business, Proceedings of the 10th International Conference on Service Systems and Service Management 2013: 208-213. (EI检索号:20134216862859,ISTP检索号:000333959300040)
[13] Luo Hanyang, Li Zhini. Empirical research on the effect of online review on customers’ purchases intention, Proceedings of the 10th International Conference on Service Systems and Service Management, 2013: 214-219. (EI检索号:20134216862860,ISTP检索号:000333959300041)
[14] Luo Hanyang. Research on Initial Trust in a B2C E-vendor, Communications in Computer and Information Science,2011, 176(2):438-444.(EI检索号:20113014172009,ISTP检索号:000307265400071)
[15] Luo Hanyang, Lin Xudong. Evolution of Consumer Trust in B2C E-business: A Longitudinal Exploration, Proceedings of 2010 International Conference on Management Science & Engineering, 2010: 539-545. (EI检索号:20111313853046)
[16] Luo Hanyang, Ma Lijun, Lin Xudong, Gan Xiaobing. Longitudinal Research on Consumers’ Trust in B2C E-business, Proceedings of The 8th International Conference on Service Systems and Service Management, 2011. (EI检索号:20121014827789)
[17] 罗汉洋,林旭东,王赛. 从信任到在线忠诚: 理论模型与实证研究, 情报杂志(CSSCI核心库源期刊),2010, 29(12): 190-194.
[18] Luo Hanyang, Li Zhini, Lin Xudong, Ma Lijun. An Empirical Research on the Dimensions of Consumers’ Trust in B2C E-business, Proceedings of The 9th International Conference on Service Systems and Service Management, 2012: 340-343.(EI检索号:20124015485162)
[19] Luo Hanyang, Lin Xudong, Wang Sai. Research on Trust in C2C E-marketplace, Proceedings of the 2010 international Conference on Management and Service Science, 2010. (EI检索号:20104813438575)
[20] Luo Hanyang, Wang Sai. A  Model of Consumer Trust after B2C Transaction, Proceedings of the International Conference on Economic, Education and Management, 2011.(ISSHP检索)
[21] Luo Hanyang. Research on the Effect of Trust on Continuous Usage of Online Banking, Proceedings of the 2010 International Colloquium on Computing, Communication, Control, and Management, 2010.
[22] Luo Hanyang, Wang Sai, Li Xiaoling. An empirical research on university students' intention to use online courses, Advances in Intelligent and Soft Computing, 2012,160(2): 323-328. (EI检索号:20122015032461, ISTP检索号:000310555900052)
[23] Luo Hanyang. An Online Collaborative Learning Mode in Management Information System Experimental Teaching, Lecture Notes in Electrical Engineering,2010, 72: 351-357.(EI检索号:20104713402773)
[24] Luo Hanyang, Li Zhini, Li Xiaoling. Research on antecedents and gender differences of university students' computer self-efficacy, Advances in Intelligent and Soft Computing, 2012,160(2): 329-334. (EI检索号:20122015032462,ISTP检索号:000310555900053)
[25] Luo Hanyang, Gao Jinling. Research on a Reverse Logistics Model Based on Random Demand in E-Commerce,Proceedings of  the International Conference on Management of Technology,2008: 533-541.(ISSHP检索)
[26] Luo Hanyang, Ji Wenli.Research on E-Commerce Supply Chain Alliance Performance Evaluation Based on Importance-Performance Analysis,Proceedings of  2008 International Conference on  Logistics Engineering and Supply Chain,2008: 771-776.(ISTP检索号:000262060100137)
[27] Luo Hanyang, Ji Wenli. Research on Comparison between SSL and SET in E-business,Proceedings of  2008 International Conference on  Informationization, Automation and Electrification in Agriculture,2008:  120-124. (ISTP检索号:000263597600023)
[28] Luo Hanyang.Research on Data Mining in E-business Websites,Proceedings of 2008 International Conference on Computer Science and Software Engineering,2008: 336-339. (EI检索号:20094312400933)
[29] Luo Hanyang, Ji Wenli.The impact of information sharing on the performance of different-echelon supply chain, Proceedings of 2009 International Conference on E-Business and Information System Security, 2009. (EI检索号:20094212377198,ISTP检索号:000271558100031)
[30] Luo Hanyang, Gao Jinling.Research on Market Parameter Estimation Problem in E-business Reverse Logistics,Proceedings of 2009 Second Pacific-Asia Conference on Web Mining and Web-based Application,2009: 324-327 (EI检索号:20094512431461 , ISTP检索号:000273873000077)
[31] Luo Hanyang, Gao Jinling. Web Data Extraction Based on XBRL-GL Taxonomy,Proceedings of 2009 Asia-Pacific Conference on Information Processing,2009: 358-361. (EI检索号:20094912527456 ,ISTP检索号:000274982200091)
[32] Luo Hanyang. Online Entrepreneurial Management: Take the E-shop as an Example, Proceedings of 2009 International Symposium on Electric Business and Information System, 2009: 54-58. (ISTP检索号:000271282600010)
[33] Luo Hanyang.. Determinants of Knowledge Sharing in University Academic Team, Proceedings of 2009 The 2nd International Symposium on Knowledge Acquisition and Modeling, 2009: 260-263. (EI检索号:20101712894523,ISTP检索号:000291328800066)
[34] Luo Hanyang.. Antecedents of Knowledge Transfer in E-learning, Proceedings of The 2009 International Conference on Wireless Networks and Information Systems, 2009: 270-273. (EI检索号:20101612856906)
[35] Luo Hanyang.Research on the Design of Network Courses Based on Constructivism,Proceedings of 2009 first International Workshop on Education Technology and Computer Science, 2009: 283-287.(EI检索号:20093712300658 ,ISTP检索号:000268239100067)
[36] Luo Hanyang. Promoting Students’ Information Literacy through Experimental Teaching in Universities, Proceedings of the International Conference on Economic, Education and Management, 2011.(ISSHP检索)

[37] 罗汉洋. 供应链中跨组织信息系统的演化[J]. 科技管理研究, 2005, 25(9):157-159.
[38] 罗汉洋. 数据仓库在企业管理中的应用研究[J]. 情报杂志, 2005, 24(6):38-40.
[39] 罗汉洋. 企业资源计划实施的关键成功因素分析[J]. 深圳大学学报(人文社会科学版), 2005, 22(5):67-71.
[40] 罗汉洋. B2B电子商务模式分析与思考[J]. 商业研究, 2004(15):150-153.
[41] 罗汉洋. 基于Web的高校科研管理信息系统的分析与设计[J]. 科技管理研究, 2004, 24(5):122-123.
[42] 罗汉洋. B2C电子商务模式分析与策略建议[J]. 情报杂志, 2004, 23(2):10-12.
[43] 罗汉洋. 基于ASP的多条件查询的设计与实现[J]. 微型电脑应用, 2004, 20(11):60-62.
[44] 罗汉洋. 基于ASP的Web数据库的构建[J]. 北方工业大学学报, 2003, 15(3):37-41.
[45] 罗汉洋. 基于ASP的Web数据库的研究和实践[J]. 安徽大学学报(自科版), 2003, 27(1):34-40.
[46] 罗汉洋. 数据仓库的开发实践[J]. 计算机系统应用, 2002, 11(6):57-59.